Quick Social Media Competitive Analysis: All You Need to Know

You need to know your competitors — first, to understand your own course of action, how to distinguish yourself from them, and what offers besides yours are seen by your customers. How to Find Your Competitors It might seem surprising, but for doing Social Media competitive analysis you n...


Russian Speakers’ Activity on Social Media in 2018: Popsters’ Study

Audience activity on different social media may vary depending on popular content format, algorithmic feed, hour of the day, day of the week and multiple other factors. Based on community analyses done by Popsters users in 2018, we aggregated data on 580 thousand various public pages on 7 ...


How to Quickly Create Quality Social Media Reports

The end of month may become a nightmare for an SM marketer, because they need to prepare a detailed and neat report on the work done. This job can be simplified and optimized to spend less time and have no worries. Social Media Report Contents and Structure The report is needed not to scary the clie...


How the Instagram Algorithm Works and How to Maximize the Reach

Instagram explained how the feed algorithms work. The platform had never published such data before, giving rise to numerous rumors about the social network among marketers. The most widespread of them were also answered by the platform. Read carefully, because understanding the Instagram’s al...


How to Create Quality Content for a Blog or Social Media

What is quality content and what do you need it for? Why would you create nice articles and posts, strive and spend your precious time? The results are often not immediate but that is the point. Create quality content Reading a good article or watching a well edited video cause positive emotions in ...


The 5 Best Alternatives to Instagress that Will Not Fail You

You can entrust account promotion on Instagram to a specialist or do it yourself using specialized tools. Previously, there was Instagress but it doesn’t work anymore. We discuss why that happened and suggest Instagress alternatives tools, fully safe and not so safe.   Why Instagram Banne...


3 Ways to Analyze and Find Audience on Facebook

Facebook has powerful tools to analyze your audience in detail and find a lookalike audience. Dealing with that audience will provide good conversion. We discuss three ways to find an audience on Facebook that you might be not aware about.   Facebook Graph Search The English (US) version of Fac...